Odunayo Eweniyi is the Co-founder & Chief Operations Officer, PiggyVest: She previously co-founded pushcv.com, one of the largest job sites in Africa with the largest database of pre-screened candidates. A first Class graduate of Computer Engineering, Covenant University, Nigeria with 5 years’ experience in Business Analysis . Her work to support the inclusion of women in technology includes working with hubs like GreenHouse Labs, She Leads Africa, Itanna etc
PiggyVest was founded in 2016 with the aim of helping Nigerians put small amounts of money asides towards their responsibilities and/or targets. Since then we have evolved into more than just a savings platform. We’re growing into a robust financial management platform with many products planned for the next few years, to enable Nigerians to better manage your finances.
Odunayo is currently a part of the 2019 mentor cohort for For Creative Girls, and one of Sparks 2019 Women to Watch. She made the World Women in Fintech Power List for 2017; the YNaija Most Influential People in Technology 2017 and 2018 and 2018 Westerwelle Young Entrepreneur.
We have evolved!
PiggyVest was founded in 2016 with the aim of helping Nigerians put small amounts of money asides towards their responsibilities and/or targets. Since then we have evolved into more than just a savings platform. We’re growing into a robust financial management platform with many products planned for the next few years, to enable Nigerians to better manage your finances.
We had challenges.
The major challenge that we had was convincing people to start saving on our platform. To trust us. And we largely overcame that using the power of good customer service. We relied on the good user experience and human customer service that we provide to do the propagation for us in the early days. We are very proud of our customer service. Our business is driven by word- of-mouth and customer referrals, social media, content marketing etc.
Today, it possible that some people who didn’t support us initially have turned around to start supporting us today or maybe not. We tend not to focus on that. Everyone cannot be your supporter, it is just what it is. What we’re doing is doubling down on our work so that the people who have believed in us and supported us so far, are always proud of what we’re doing.
My Greatest Achievement
Everything PiggyVest has really been a great source of joy, but most of all the very visible impact that the platform has on people’s lives. It’s quantifiable, the positive effect that PiggyVest has on people’s saving habits and financial wellness and that is huge for us.
The World Today
I believe gender equality has come very far today, but still not far enough. We have made some progress, but there is still a ways to go in achieving gender balance and female agency. We’ll keep pushing for it. Every single day.
Pushcv, PiggyVest, P......
Pushcv.com and PiggyVest are different verticals. However, the experience of founding and managing both is mostly the same. We’re still dealing with people and their immediate needs and every day is about fulfilling those needs. I am tempted to tell you what i have up my sleeve next buuuuuut if I mentioned it, it would no longer be ‘up my sleeves’ now, would it? I can say though that whatever it is, we’re in the business of making impact so it will be for positive change. And I promise that it will not start with the letter P.
